What services does NorthSea Performance offer for advertising campaigns?

NorthSea Performance focuses on performance advertising services that cover campaign strategy, setup, and ongoing optimisation. The work typically includes managing ads across relevant channels, refining targeting and creative, and tracking how campaigns contribute to conversions and returns.

What is included when NorthSea Performance manages a campaign?

Campaign management usually includes planning the structure, launching the ads, monitoring performance, and making practical adjustments based on results. It also includes reviewing conversion data, testing improvements, and keeping the campaign aligned with the agreed advertising scope.

How does NorthSea Performance price advertising campaigns?

Pricing is usually shaped around the scope of the work, the channels involved, and how much optimisation is needed during the campaign. For example, a focused paid media setup will typically cost less than a broader programme that includes testing, tracking, and ongoing conversion optimisation. We discuss the options upfront so the quote matches the actual campaign plan.

What can affect the final cost of a quote?

Several practical factors can influence cost, including campaign complexity, the number of ad platforms, audience targeting needs, creative variations, and reporting requirements. If a project needs more frequent optimisation or deeper analysis of conversions and returns, that can also affect the fee. We keep the scope clear so you know what is included before anything starts.

How can I contact NorthSea Performance to start a new campaign?

The easiest way to get started is to send a short message with your goals, current situation, and any deadlines you are working with. From there, we review the details, ask a few practical questions, and set up the next step so the campaign can move forward in a clear way.

Privacy Policy of NorthSea Performance Advertising B.V.

This Privacy Policy explains how NorthSea Performance Advertising B.V. (“we”, “us”, “our”) collects, uses, discloses, stores, and protects personal data in connection with our performance-advertising business activities, websites, campaigns, analytics, lead generation, audience measurement, and related services.

This Privacy Policy applies when you visit our website, communicate with us, use our services, interact with our marketing campaigns, or otherwise provide personal data to NorthSea Performance Advertising B.V.

1. Introduction and company information

NorthSea Performance Advertising B.V. is the data controller for the processing of personal data described in this Privacy Policy, unless stated otherwise.

Company name: NorthSea Performance Advertising B.V.
Address: Koningin Wilhelminaplein 29, 1062 HK Amsterdam, Netherlands
Email: [email protected]
Phone: +31 20 794 86 32

As a performance-advertising company, we may process personal data in order to run, optimize, measure, and report on advertising campaigns, including digital marketing and audience analytics.

2. Data collection and processing

We may collect and process the following categories of personal data, depending on your relationship with us and your interactions with our services:

Identification and contact data: name, email address, phone number, company name, job title, and business contact details.
Communication data: correspondence, inquiries, feedback, and records of communications with us.
Technical data: IP address, device identifiers, browser type, operating system, language settings, time zone, log data, and similar technical information.
Usage data: pages viewed, clicks, browsing behavior, referral source, session duration, interaction with advertisements, conversion events, and campaign performance metrics.
Marketing data: preferences, interests, customer segments, consent records, and responses to marketing campaigns.
Business and transaction data: invoicing details, contract information, service orders, and payment-related records where applicable.
Cookie and tracking data: information collected through cookies, pixels, tags, SDKs, and similar technologies.

We may collect personal data directly from you, from your device, from our clients or business partners, from advertising platforms, analytics providers, or from publicly available sources, where permitted by law.

We do not intentionally collect special categories of personal data unless this is necessary, lawful, and explicitly disclosed to you.

3. Purpose of data processing

We process personal data for the following purposes:

To provide and operate our services;
To manage client relationships, inquiries, and communications;
To create, manage, optimize, and measure advertising campaigns;
To perform analytics, reporting, attribution, and conversion tracking;
To personalize content, advertising, and user experiences;
To improve our website, services, systems, and business operations;
To send service-related communications and, where permitted, marketing communications;
To process payments, billing, and contractual matters;
To comply with legal obligations and respond to lawful requests;
To prevent fraud, misuse, unauthorized access, and security incidents;
To establish, exercise, or defend legal claims.

4. Legal basis for processing

We process personal data only where we have a valid legal basis. Depending on the circumstances, our legal bases may include:

Consent: where you have given clear permission for a specific purpose, such as receiving marketing communications or allowing certain cookies and tracking technologies;
Contract performance: where processing is necessary to perform a contract with you or to take steps at your request before entering into a contract;
Legal obligation: where processing is necessary to comply with applicable legal or regulatory requirements;
Legitimate interests: where processing is necessary for our legitimate business interests, provided that such interests are not overridden by your rights and freedoms. These interests may include service improvement, fraud prevention, network and information security, direct business-to-business communication, and campaign optimization.

Where we rely on legitimate interests, we assess the impact of the processing and implement appropriate safeguards.

5. Data sharing and third parties

We may share personal data with the following categories of recipients, where necessary for the purposes described in this Privacy Policy:

Service providers: hosting providers, analytics providers, CRM systems, communication tools, payment processors, IT support, cloud storage, and cybersecurity providers;
Advertising and measurement partners: advertising platforms, media partners, attribution providers, conversion tracking tools, and audience segmentation services;
Professional advisers: lawyers, auditors, accountants, insurers, and consultants;
Business partners and clients: where required to deliver services, report campaign performance, or fulfill contractual obligations;
Authorities and regulators: where disclosure is required by law or necessary to protect legal rights;
Other third parties: in connection with corporate transactions, reorganizations, mergers, acquisitions, or similar events, subject to appropriate confidentiality protections.

We require third parties to handle personal data in accordance with applicable data protection requirements and, where relevant, to implement appropriate technical and organizational measures.

6. Data transfer to third countries

Depending on the tools and partners we use, personal data may be transferred to and processed in countries outside the European Economic Area (“EEA”) or outside your country of residence.

Where such transfers occur, we will take appropriate measures to ensure an adequate level of protection for personal data, which may include:

transfers to countries recognized as providing adequate protection;
standard contractual clauses or other approved transfer mechanisms;
supplementary technical and organizational safeguards where appropriate.

You may contact us using the details below if you would like more information about the safeguards used for international transfers.

7. Storage duration

We retain personal data only for as long as necessary to fulfill the purposes for which it was collected, including to satisfy legal, accounting, contractual, and reporting requirements.

Retention periods may vary depending on the type of data and purpose of processing. In general:

client and business records are retained for the duration of the relationship and thereafter as required by law or legitimate business needs;
marketing and campaign data are retained for as long as relevant for the purposes of analysis, optimization, or compliance;
communication records are retained for a reasonable period necessary to manage follow-up and internal recordkeeping;
technical logs and security records are retained for a limited period unless longer retention is necessary for security, investigation, or legal reasons.

When personal data is no longer needed, we will securely delete, anonymize, or aggregate it where appropriate.

8. User rights

Subject to applicable law, you may have the following rights regarding your personal data:

Access: the right to request confirmation of whether we process your personal data and to obtain a copy of that data;
Rectification: the right to request correction of inaccurate or incomplete personal data;
Erasure: the right to request deletion of your personal data in certain circumstances;
Restriction: the right to request restriction of processing in certain circumstances;
Data portability: the right to receive certain data in a structured, commonly used, machine-readable format and to transmit it to another controller where technically feasible;
Objection: the right to object to processing based on legitimate interests and, where applicable, to object to direct marketing at any time.

To exercise any of these rights, please contact us using the details provided in Section 12. We may need to verify your identity before responding to your request.

Please note that these rights are not absolute and may be subject to limitations under applicable law.

9. Withdrawal of consent

Where we process personal data based on your consent, you may withdraw that consent at any time. Withdrawal of consent does not affect the lawfulness of processing based on consent before its withdrawal.

You may withdraw consent by contacting us at [email protected] or by using any unsubscribe or preference-management option provided in our communications, where applicable.

10. Right to complain

If you have concerns about how we process your personal data, we encourage you to contact us first so we can try to resolve the issue directly.

You also have the right to lodge a complaint with the competent data protection supervisory authority, particularly in the country of your habitual residence, place of work, or place of the alleged infringement, if you believe your rights have been violated.

11. Data security

We implement appropriate technical and organizational measures designed to protect personal data against unauthorized access, loss, misuse, alteration, disclosure, or destruction.

These measures may include access controls, encryption where appropriate, secure hosting, logging and monitoring, staff confidentiality obligations, data minimization, and regular review of our systems and procedures.

However, no system or method of transmission over the internet can be guaranteed to be completely secure. We therefore cannot promise absolute security, but we take reasonable steps to protect your personal data.

12. Contact information

If you have any questions, requests, or concerns regarding this Privacy Policy or our processing of personal data, please contact:

NorthSea Performance Advertising B.V.
Address: Koningin Wilhelminaplein 29, 1062 HK Amsterdam, Netherlands
Email: [email protected]
Phone: +31 20 794 86 32

13. Changes to privacy policy

We may update this Privacy Policy from time to time to reflect changes in our practices, technologies, legal requirements, or business operations.

When we make changes, we will post the updated version on our website and revise the effective date or other version information where appropriate. If changes are material, we may provide additional notice as required by applicable law.

We encourage you to review this Privacy Policy periodically to stay informed about how NorthSea Performance Advertising B.V. processes personal data.

7/17/2026 Home